China Ceramics Network News How to develop in an all-round way to take on the title of leader?
On March 29, the 15th China Ceramics Industry Rising Stars List was announced. Hengjie launched an all-round way to reach the top, winning "China's Leading Bathroom Brand", "Annual Product Gold Award", and "Environmental Protection Contribution" Award" and "Annual Brand Communication Gold Award" were four major awards, becoming the focus of the audience.
The China Ceramics Industry Emerging Talent List was jointly launched by the China Ceramics Industry Association and Taocheng Newspaper in 2004. It is currently the only list covering upstream and downstream enterprises and individuals such as ceramic machinery and equipment, chemical raw materials, ceramic tiles, sanitary ware, dealers, etc. The most authoritative selection event to encourage innovation. The annual Emerging Talent Award Ceremony has become a much-anticipated ceremony to review the innovation achievements of the industry.
Maintain quality and comprehensive development, worthy of leading performance
In 2018, facing the demand for consumption upgrade, Hengjie kept pace with the times and carried out all-round upgrades around brand, products, channels, design, services, etc.
The upgraded overall brand image, with the successive rollout of Hengjie 2.0 showrooms across the country, allows the industry and consumers to see a younger and more majestic Hengjie.
From Hengjie quality to intelligently manufactured new domestic products, Hengjie’s new products have emerged one after another, especially the Hengjie smart bathroom products represented by the Q9 intelligent all-in-one machine, which has made the national trend stronger and made Chinese people more confident in purchasing domestic products. .
While deeply cultivating retail channels, Hengjie is also focusing on home decoration and engineering channels. So far, Hengjie has launched strategic cooperation with 25 of the top 100 real estate companies.
Hengjie Design shines brightly on the international stage: Hengjie won major awards such as the American IDEA Industrial Design Award, the Japanese G-mark Design Award, the German IF Award, the Successful Design Award, and the Kapok Award, becoming a A well-deserved grand slam winner of international design awards.
From 1350 (A lifetime for you)From the standard service system to the industry-first six-year warranty service for the entire smart toilet, Hengjie’s services are right at the side of consumers.
The trend of new domestic products, look at the present, but also look forward to the future: Hengjie has laid out independent R&D and production bases for all categories, created a R&D center laboratory certified by CNAS National Laboratory, and as the only brand representative in the sanitary ware industry, Joining hands with many high-quality media such as the Forbidden City Palace Culture, Tencent Home Furnishings, and Wu Xiaobo Channel, we launched the "Intelligent Manufacturing of New Domestic Products" project - fully demonstrating the responsibility and responsibility of a leading brand.
Redefining user experience, Q9 is nominated for the "Gold Award for Product of the Year"
Q9 once again stands in the spotlight on behalf of the smart double Q family.
The Q9 intelligent all-in-one machine integrates convenience, comfort and safety, and is the leader in intelligent toilet technology and quality standards. Q9's one-touch knob, smart wing design, and smart flip function make it more convenient to use; the somatosensory seat, water vortex energy system, and live water instant heating technology make it more comfortable to use; and the five-layer safety protection and water and electricity separation design make it easier to use safer.
In addition to winning the US IDEA Industrial Design Award on behalf of China, Q9 has won the Quality Gold Award in the Boiling Cup "Smart Toilet Evaluation" in which 42 Chinese and foreign brands and 63 models participated. In 2018, Q9 continued its glory and was listed on the list of "Consumer Products Closely Related to Light Industry and People's Lives" in the Great Hall of the People in Beijing. This time, the "Annual Product Gold Award" on the Emerging List not only reflects Q9's strength and foresight in product technology, but also shows Q9's precise grasp of user experience.
Practicing green development, Super Tornado demonstrates environmental responsibility
If Q9 represents Hengjie’s unlimited innovation in the smart bathroom era, then the Super Cyclone series represented by HC0168DT reflects Hengjie’s unshakable environmental responsibility.
As the water-saving pioneer model of Hengjie Super Cyclone series, it has won the gold medal for domestic invention projects and the World Intellectual Property Organization’s special projects.The award is prestigious. Super Cyclone's one-flush (3.5 liters) saves 40% more water per flush than an ordinary 6-liter toilet, making it the winner of the National Water Efficiency Label No. 001 registration for the ordinary toilet category, and it has also become a helper for Chinese families to practice environmental protection every day. An important promoter of ideas. Won the "Environmental Protection Contribution Award" on the Emerging Talent List, Super Tornado will surely make new achievements again.
Resonate with consumers and tell Chinese brand stories
Hengjie’s brand communication has played an important role in making new domestic products become fashionable products and successfully occupying the C position.
In cross-border cooperation with Internet IPs and trendy figures, Hengjie has broken through the surface self-promotion of traditional brand communication and achieved the goal of resonating with young mainstream consumer groups with heartfelt content. Hengjie's brand communication not only brings Hengjie closer to young mainstream consumer groups, but also provides useful reference for peers in the transformation and upgrading of brand communication. Hengjie will use the "Annual Brand Communication Gold Award" as encouragement to actively explore new ways of expression, interact deeply with young mainstream consumer groups, and continue to tell Chinese brand stories.
The whole year begins with spring.
Hengjie will use the attitude of a striver and the courage of a dream chaser,
Work with colleagues in the industry towards a bright future for Chinese brands.
(This article is provided by the enterprise)
